Travel Blue has signed a global agreement with WH Smith International to list its products in a variety of locations across its wholly owned, franchise and partnership airport shops.
Managing Director Avi Levin, of Travel Blue, comments, “We are delighted to be working in partnership with one of the greatest book, stationery and gift store chains in the world. We are looking forward to the increased distribution that the WH Smith network will give us, further establishing Travel Blue as the leading global supplier of travel accessories in travel retail.”
Peter Newbould, international trading director, WH Smith, comments, “The strategic alliance with Travel Blue and its product portfolio widens and strengthens our offer of travel accessories. We are very pleased to be working with this global brand, and look forward to a successful partnership.”
