AOE announced Feb. 15, the opening of its first Middle East Office in Dubai.
We’re excited to open our first office in the United Arab Emirates,” said Kian Gould, founder and CEO of AOE. “The UAE and the entire region are continuously growing in importance as global travel hubs and shopping destinations and therefore perfectly match our strategy to bring digital business models to travel retail and integrated large-scale multi-retailer venues looking to digitize their entire value chain – in this region and around the world.”
With the number of total passengers approaching 84 million, Dubai International was the world’s third-busiest airport in 2016. Its importance as a global aviation hub underscores the strategic shift from a region relying primarily on fossil fuels to a more diversified, future-proof economy.
OM³ Suite Key for strategic Growth in the Travel Retail Sector
The Dubai office will serve as a regional launching pad for the company’s Omnichannel Multi Merchant Marketplace (OM³), a solution that helps multi-retailer venues such as airports, shopping malls or integrated resorts to fuse offline and online experiences into a single comprehensive suite of software applications and services.
“Retail is one of the primary revenue drivers in travel and aviation, but key travel retail players need to find new ways to generate sustainable sales growth in a fiercely competitive market,” Gould said. “Our OM³ Suite, first implemented at Frankfurt Airport, is ideally positioned to meet the demands of airlines, airports and malls in opening new revenue streams.”
In January, AOE announced a 13 million EUR investment from German private equity firm LEA Partners to fuel international growth and expansion of its OM³ Airport Suite. The new office represents a cornerstone in the company’s strategy to bring the suite directly to the client, thus helping to accelerate development while customizing the solution to fulfill individual requirements.
