Western Global Appoints Johnny Newlands Director of National Accounts

On May 5, Western Global announced Johnny Newlands as its director of national accounts. Newlands will be responsible for defining, implementing and executing sales strategies and managing national account managers.

“Improving our customers’ operational efficiency and bottom line is our chief concern with all of our fuel, lubricant and fluid solutions,” said Ken Steury, Western Global Americas Region director of sales. “Customers will benefit from Johnny’s impressive knowledge and achievements in this industry as he leads our national account managers in ensuring that the customer is always first at Western Global.”

Newlands has seven years of industry experience, all in various management and leadership roles. He spent the last two years as the senior manager of key accounts and customer experience for a national rental company. In this role, Newlands established a team to support top national accounts, led the team through policy development and implementation and instilled strong customer service ethics throughout his area of responsibility.

“Western Global’s recent growth is owed not just to its unbeatable refueling solutions but also to the emphasis it puts on customers’ profitability,” said Newlands. “I am excited to be leading such an impressive team of national account managers as we continue the legacy of service and commitment that Western Global is known for.”

Newlands holds a bachelor’s degree from UNC-Chapel Hill located in Chapel Hill, North Carolina. He currently resides in Fort Mill, South Carolina, with his wife and three children.