When Alaska Airlines announced last fall that it would begin flying nonstop between San Diego and San Francisco, it seemed like a smart move.
San Diego's dominant airline, Southwest, had abandoned San Francisco's airport as too expensive and too fog-bound several years ago, and only United flew the route.
But with a little less than a year of flying between the two California cities, Alaska has confirmed it will abandon the route at the end of September.
It's a classic case of a changing competitive landscape.
- - -
John Gillie, The News Tribune