New ORDer Mobile Ordering Program Arrives at O’Hare International Airport
The Chicago Department of Aviation (CDA) in partnership with Servy, Hyde Park Hospitality and Unibail-Rodamco-Westfield (URW) Airports, announced the launch of ORDer, an airport-wide mobile ordering program at Chicago O’Hare International Airport (ORD).
The ORDer program allows travelers to quickly search, browse, order, and pay for food, beverages, and retail products for pick-up, all from the convenience of their phones. Available at ORDerORD.com in addition to several other day-of-travel digital channels including the American Airlines and Priority Pass apps, the service reduces wait times for travelers while also expanding access to shops and restaurants they may not discover on their path through the airport.
“Offering mobile ordering throughout both of Chicago’s airports is just another way we are providing innovative amenities for our passengers,” CDA Commissioner Jamie L. Rhee said. “This partnership supports Chicago’s vision for an airport that serves as a modern, efficient and accessible international gateway while advancing local, minority-owned and small business participation at our airports.”
This launch completes the expansion of mobile ordering across all of O’Hare’s terminals following ORDer’s initial launch at Terminal 5 in 2020. The CDA, Midway Partnership and Hyde Park Hospitality also launched a mobile ordering program at Midway International Airport in 2020.
ORDer leverages Servy’s technology and global, airport-focused network with the local, operational experience of Airport Concessions Disadvantaged Business Enterprise (ACDBE)-certified Hyde Park Hospitality, a local, 100% minority-owned and operated business, and the global integrated marketing and communications leadership of URW Airports.
“As travel has returned and even exceeds pre-pandemic operations across the U.S. and beyond, it is important for airports to provide a convenient digital platform for guests who now expect them as standard in all areas of their lives,” said Jeff Livney, Chief Experience Officer at Servy. “Through Servy’s Grab Airport Marketplace, ORDer offers convenient, flexible options enabling travelers and airport staff to easily place orders from their own devices and bypass the line with express pick up. We’re thrilled to be launching this program in collaboration with our local operational partner, Hyde Park Hospitality, and leverage the marketing experience of our strategic partner, URW Airports, with CDA to enhance the travel experience and reach more guests during their journey through O’Hare.”
“We are excited to be a part of this launch to bring mobile ordering to all of our Chicago airports,” said Cortez Carter, executive vice president and partner of Hyde Park Hospitality. “As a Chicago-based, 100% minority-owned business, we are as proud to bring this technology to our hometown airports as we are to participate in the airports’ continued expansion and growth.”
