Following last year’s online Tech Summer success, CargoAi is back with a hybrid version on Aug. 23-25. Digitalization of the air cargo industry and its sustainable adoption remain the core focus, and the agenda also premieres the largest face-to-face air cargo event in Singapore in 2022.
Launched for the first time as a free, 3-day online event in August 2021, the aim of CargoAi’s Tech Summer webinar series is to establish a community with airlines and forwarders, and to bridge any gaps in technological understanding within the industry. This year’s set-up follows a similar format, and includes improvements based on feedback received from last year’s attendees. Thus, the sessions have been extended, and there will be a greater mix of CargoAi and guest speakers. Past attendees are encouraged to participate again as the focus topics will be discussed from a different angle, and the BDP discussions may give rise to new ideas. Each topic will be presented both by a CargoAi chief executive and a guest speaker, before opening the floor to the attendees for a question-and-answer session.
Starting at 10:00 UTC/12:00 CET/18:00 SGT, Day 1 and Day 2 will both be online sessions. These sessions will each last roughly one hour, and focus on Tech and Product, respectively. Francois-Xavier Gsell, CargoAi’s chief technology officer, will introduce the Day 1 Tech session, giving tips on digitally transforming your business, and talking about the key factors to be included in any decision-making process: resources, skills, security, costs; and the degree to which these are scalable and sustainable.
Product on Day 2 will be presented by Elena Volkova, CargoAi’s chief product officer, and looks at the tools and methodologies integral to an agile mindset. It will discuss the choice of insourcing or outsourcing when it comes to product development, along with the factors influencing a product’s speed to market, and the overall value for your business.
Day 3, with a focus on Sales & Marketing, will be a hybrid session. In the online session titled “What secret sales and marketing weapons do you need for a digital future?”, Magali Beauregard, CargoAi’s chief commercial officer, will address the importance of data as an enabler for sales optimization. This session uncovers best practices when it comes to building a sales and marketing stack to draw the greatest benefit from digital analytics.
While the third day’s hour-long focus topic session will be live-streamed at the usual time for the online audience, this year’s Day 3 also includes the first and largest onsite air cargo event in the region in 2022. In line with CargoAi’s aim of establishing a tech cargo community, global and top regional airline and forwarding managers are invited to a dedicated event space in Singapore, for an exclusive evening networking program.
“We look forward to welcoming a good cross-section of the air cargo industry again this year, as well as some excellent guest speakers this time around, since we were very CargoAi-centric last year,” Matthieu Petot, CEO of CargoAi, explains. “The overarching theme that we have chosen for this year’s event, is ‘How to digitise your company in a sustainable manner.’ We will be breaking this down into a digestible format, and tackling it from a different perspective (Tech, Product, and Sales & Marketing) each day, sharing best practices and demonstrating how technology can help an organization generate and improve business at a sustainable speed.”
Attendance is free for all those involved in the air cargo industry. Registered attendees will be given the opportunity to send in any questions they may have, two weeks prior to the event.
Interested parties can register now on: https://www.cargoai.co/tech-summer-digitise-your-organisation-sustainably-with-cargoai/
